TenHead American Spirits


Knowlton House Distillery

Mosinee, WI

What we did

  • Brand Creation
  • Packaging Design
  • Custom Glass + Bespoke Packaging
  • Vendor Sourcing
  • Portfolio Strategy


The family behind TenHead began their spirits journey with a well-established reputation for excellence in the world of dairy. TenHead's master distiller used her scientific know-how to turn milk sugar into spirits, creating a whole new way for dairy to delight the taste buds.

Introducing this fresh take on vodka and gin required packaging as original as the spirit. Thoroughbred was engaged from the start for brand development, packaging design and strategy. The result is an honest and joyful brand with a genuine sense of place in their home state of Wisconsin, brought to life through a clean design reminiscent of their dairy roots.


  • Premium custom bottle design with rich detailing from the top of the neck to the foot of the bottle

  • Unique spray-coating of color for custom bottle to differentiate the products

  • Embossing and foil finishing call attention to subtle dairy-inspired design elements and infuse a nostalgic sentiment into the design

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